Having too many balls in the air can be tough – but we can help you make sure that some of those balls kick goals for your business.
Yep, it’s the footie season, and whether you’re up there with Cazaly, out to bring back the Biff or dedicated to the tradition of the round ball, it’s time to capitalize on Australians’ passion for the game. Make your mark on our sports balls and start having some fun with your customers – this is the novelty that lands on their desk and takes them straight to the weekend.
And of course, there’s no need to upset any apple-carts by siding with one particular team – it’s your team that will come front and centre (though of course, there is always room for a little supporter indoctrination if you’re a true believer!)
Bring balls right into your strategy by adding clever distribution: theme your next event around footie, or organize a family day to get the kids involved. Better still, get your clients in on a tipping scheme – the perfect excuse for some weekly banter (and an incidental chat about your great new products …)
Think smart about your promotional merchandise – make it work just as hard as you do. Get in touch today.
Timing is everything. You’ve heard of an umbrella marketing campaign? Well as autumn creeps its wily way on toward winter, get in quick to snare the roof over your clients’ heads.
Branded umbrellas are one of the highest rating promotional products in terms of perceived value – no matter how many you already have, another is always welcome! Grab the opportunity for some clever marketing: a quirky quote or a cheery pic will lift your logo on a dreary day. Black is practical and popular, but will never stand out from the crowd – what colour theme represents you? The humble brolly comes in many guises: choose the slick golf umbrella for the street-smart, the handy folding version to be sure to remain on-hand day-in and day-out, or the cute kids version for added charm (besides, adults will see these from above!).
But be wary: quality matters. Clients with ruined blow-drys or a soaked new suit will not look kindly on your branded umbrella if it lets them down on the street, and the sight of mangled spokes up-ended in a rubbish bin will not reflect well on your brand.
Don’t we all aim to have people looking up to us? There’s no better guarantee of that than having your branding up top when the Heaven’s open. Get in touch today for a fun wet-weather promotion.
Your first challenge in choosing a suitable promotional product is to make it something the person you’re giving it to will want to use. But what about going one step further, and making it something you can help them use … again … and again … and again?
At its simplest, this might mean giving a valued client a desk caddy with room for personalized sticky-notes – then sending a new supply of notes whenever you have news to share or want to celebrate an event or achievement. Red and green at Christmas, or notes printed with the online link to your newest store or product.
But you can think outside the box too. Branded mugs remain one of the most popular promotional items – so why not add some personalized tea bags, or sachets of hot chocolate mix? You can cost-effectively supplement your gift over and over, keeping the basic idea new and fresh. Add some longevity to your wall or desk-top calendar by dropping in some special event stickers – they might highlight an event you’re hosting or simply be generic markers for birthdays, holidays or Fridays! Get in touch today for ideas on how to make your promotional products work – not just now and then, but now AND then.